Winner of the 2022 New Entrant Award


About Katie:

Katie started Pasture Poultry in October 2019 when she noticed a lack of quality free range chicken on the market for consumers and thought something needed to be done to give the humble chicken a new image. From a young age Katie has been feather daft so starting her own poultry business at the age of 24 was a dream come true.

What the judges said:

“An excellent example of a passionate and driven entrepreneur with a clear vision, who has delivered on that and continued to build the business base including diversifying into new markets.”

“Katie’s business model has shown that she has seen a gap in the market and designed a business around it, showing her entrepreneurial spirit.”

What Katie said:

“My little business has just hit its third birthday which is the BIG milestone for new businesses. Winning the alumni award was a massive pat on the back and made me realise how proud I was of my little chicken business.”

Read Katie's full story

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