A time to shine for diversified farming businesses
Last year’s winner, Louise Nicoll from Newton Farm Holidays, with her alpacas.
Following the success of the inaugural award in 2021, AgriScot, in partnership with SAC Consulting, has today launched the 'AgriScot Diversified Farm of the Year 2022' award.
The competition, which is open to any Scottish farm, looks to celebrate businesses which have invested in time and resource to develop an additional income stream, alongside day-to-day farming practices.
The judges are keen to see a wide range of applicants come forward, who can demonstrate excellent customer service, collaboration, support for their community and a willingness to adapt to the changing landscape.
The 2021 award was won by Louise and Graeme Nicol from Newton Farm Holidays and Tours in Angus, who offer four-star holiday accommodation and farm experiences, including alpaca walking.
Sascha Grierson from SAC Consulting, part of SRUC, said the judges will be casting the net wide to attract and discover a range of different diversified businesses across the country.
“We are delighted to be supporting the AgriScot Diversified Farm of the Year again, as it is a vital part of our expert offering to customers. Whether your business is operating a meat box scheme, farm shop, vending machines, holiday cottage, wellness retreat, cookery school or clothing and textile business, to name but a few, they all contribute to Scotland’s economy. Winners and finalists will receive widespread recognition, offering the opportunity of new customers, increased sales and a chance to celebrate all they have achieved.”
Robert Neill, AgriScot Chairman said the award demonstrates how important diversification is for engaging with the public.
“With increased costs in agriculture, and a strong desire for many to return to the family farm, diversification is crucial within the agricultural sector. It brings with it opportunities to expand, create new income, inspire generations and connect directly with our consumers.
“Whether the business is public facing and inviting people on to the farm, or behind closed doors and working in partnership with others, every diversification is helping celebrate the work of Scotland’s farmers and building trust for the future.”
Shortlisted applicants will receive a visit from the judges, with the winners announced at AgriScot, on 16 November.
Posted by SRUC on 25/07/2022