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Getting the Message across about the Land-based Sector

Published Wednesday, 16th April 2014 in Study at SRUC news

Ann Burns - Oatridge Lantra day

SRUC and Lantra recently ran a very successful careers seminar at the Oatridge Campus of Scotland’s Rural College.

And what better way to get the message across about land-based industries and the opportunities they provide, than take the attendees into the workshops and polytunnels of a rural college campus.

Twenty careers advisers, transition co-ordinators and youth workers attending at Oatridge Campus had the opportunity to explore the engineering workshops and horticulture polytunnels to see exactly what kind of environment the students learn, and will eventually work, in.

The campus tour included speakers from a wide range of industries such as SEPA, RSPB, City of Edinburgh Council, Royal Botanic Gardens Edinburgh and SRUC’s Agriculture Department. Each provided a short presentation about their sector and among them the speakers showed the vast range of career and vocational opportunities offered by the land-based sector. They also highlighted the breadth of qualifications and skills which those working in these areas can develop.

As well as some of the more obvious opportunities such as agriculture and horticulture the land-based sector has jobs in engineering, sports and food tourism, animal care, forestry, countryside management and much more. Qualifications in these areas can lead to jobs across Scotland with organisations such as botanical gardens, building and landscaping companies, national parks, national trust properties and large industrial firms such as Klaas, to name just a few.

The event organisers wanted to change perceptions of the land-based sector, showcasing its diversity, and demonstrating that various industries provide opportunities for highly skilled, motivated individuals. The entry routes into the sector range from volunteering placements, internships, modern apprenticeships and further and higher education.

The day was a huge success. In the words of Louise Russell, Careers Adviser for Careers Development Scotland: “It was a great chance to get an overview of the range of opportunities in the land-based sector and also to get answers to specific questions from industry professionals.”

For more information please contact Jemma Black on 01506 864 800 or at

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